The Trident celebrated the newest model with celebrities and a unique use of Stratasys Tech Style technology.
Maserati hosted an exclusive soirée, in presence of David Beckham and Hiroshi Fujiwara, celebrating the new GranTurismo, with three Fuoriserie One Off versions and the exclusive Launch Edition PrimaSerie 75th Anniversary. One in particular, the Gran Turismo One Off Luce, had the Trident logo 3D printed onto the car’s ECONYL nylon seats using Stratasys’ unique J850 Tech Style system for printing on textiles. The project was conducted by local designer Salvatore Saldano.
The event took place at the company’s new Milan retail store in the heart of Italy’s design capital. The Trident introduced its GranTurismo Launch Edition PrimaSerie 75th Anniversary along with three masterpieces – GranTurismo One Off Prisma and Granturismo One Off Luce, designed by Maserati Centro Stile, and Granturismo One Off Ouroboros conceived by the intrepid inspiration of Japanese street culture pioneer and friend of the Trident Hiroshi Fujiwara.
Style pioneer and global brand ambassador David Beckham was in attendance to pay a personal tribute to the new GranTurismo, along with Japanese designer Hiroshi Fujiwara, Italian pianist and composer Dardust and Italian actress Matilda De Angelis who raised a glass and celebrated the Trident’s icon – first designed in 1947 to enhance the long-distance sports car par excellence.
Klaus Busse, Head of Design at Maserati, stated: “GranTurismo Prisma is an ode to our 75-year heritage and to the know-how that has imbued all the cars Maserati has made over time. GranTurismo Luce is our future, looking ahead, in perfect balance with Prisma. The essence of each one depends on the other. In terms of innovation, Prisma expresses all the beauty and excellence of Italian craftsmanship, as well as mastery in painting and color; Luce reveals all the technology developed with Folgore, combining our forward-thinking attitude and Italian creativity”.
The GranTurismo One Off Luce is meant as a statement of innovation and sustainability, featuring a full-electric Folgore engine, which literally reflects Maserati’s experimentation and constant research. The outfit is an original chromatic mirrored monolith, engraved with a dynamic laser-etched pattern and painted in an almost absent color that makes the contours of the car blend into its surroundings. The interiors are made of ECONYL – a regenerated nylon yarn – resulting in a unique aesthetic metamorphosis: the monochromatic blue interior reminds of the sea from which the sustainable material came.
The GranTurismo One Off Prisma is a refined work of craftsmanship art, equipped with the Nettuno V6 internal combustion engine, dedicated to the heritage of this glorious car. The bodywork is made of a chromatic partnership consisting of 14 different colors – all painted by hand – and embellished with details of more than 8,500 letters hand-applied and hand-varnished one by one, making up the names of Maserati cars.
Two of the colors look ahead to the future, whilst the other twelve have been selected from the hues of the most popular GranTurismo models of the past, such as the characteristic Amaranto from the 1947 Maserati A6 1.500, and the Oro Longchamps that brightened the 1973 Maserati Khamsin.
Following a long-standing partnership with Japanese brand Fragment started in 2021, Maserati introduced the GranTurismo One Off Ouroboros, a virtual Fuoriserie GranTurismo designed by street culture innovator Hiroshi Fujiwara, as his own creative interpretation of the contemporary GranTurismo in the full-electric Folgore version.
Inspired by the ‘Ouroboros’, a gnostic symbol that expresses the unity of all things which never disappear but perpetually change form in an eternal cycle of destruction and recreation, Fujiwara conceived a one-of-a-kind car seamlessly blending distinctive design elements from a curated selection of Maserati from the past.
The Granturismo Ouroboros design combines the front grill from the A6GCS Berlinetta Pininfarina and the side vents of the 3500 GT – icons of the elegance of the 1950s – along with the covered round headlights that characterized the 1960s racers such as the Maserati Tipo 151. The new forged wheels are inspired by the pioneering magnesium alloy wheels introduced by the Bora in the 1970s, while the connected taillight fascia is a direct reference to the ground-breaking design of the Shamal from the 1980s – the 1990s.
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