We set up www.emakershop.com to let anyone sell their RepRap-printed parts to others for free. We have now applied this philosophy to our own RepRap production and bought many of the parts for the machines that we will sell from the same RepRap community.
Any RepRap owner, including our customers of course, can recoup some of their initial investment by selling printed parts back to us. We will do a quality check, then use those parts in future machines. So our customers can become our manufacturers, allowing us to supply more new customers.