Book of the Week: Product Roadmaps Relaunched

By on May 24th, 2022 in book

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Product Roadmaps Relaunched [Source: Amazon]

This week’s selection is “Product Roadmaps Relaunched: How to Set Direction while Embracing Uncertainty” by C. Todd Lombardo, Bruce McCarthy, Evan Ryan and Michael Connors.

Many Fabbaloo readers are in the midst of product development using 3D printers and other making technologies. While the development process may seem obvious, it is actually quite a complex matter that requires considerable attention and careful planning in order to achieve strategic goals.

It’s ridiculously easy to prepare a huge list of product features, for example, because everyone wants something. The problem is that a product development team (or individual) cannot do all of them at once. It’s imperative to sequence the work into achievable chunks.

One of the tools most commonly used to help with that sequencing is the “Product Roadmap”, a document that lays out the releases of a product and what’s contained within each.

On the surface, the product roadmap will appear to be a simple list of releases, each with incrementally more functionality. But there is significant logic in how to determine that sequence.

This book takes you through the different questions that must be investigated in order to determine a proper product roadmap. The book covers the following:

  • Articulating an inspiring vision and goals for your product
  • Prioritizing ruthlessly and scientifically
  • Protecting against pursuing seemingly good ideas without evaluation and prioritization
  • Ensuring alignment with stakeholders
  • Inspiring loyalty and over­-delivery from your team
  • Get your sales team working with you instead of against you
  • Bringing a user­ and buyer-­centric approach to planning and decision-making
  • Anticipating opportunities and stay ahead of the game
  • Publishing a comprehensive roadmap without over­committing

If you’re developing a product using 3D printing, or even developing a 3D printer, you might consider reviewing this book in order to better organize your product development activities.

We’re an Amazon Associate and earn a small fee from qualifying purchases. Help support our 3D print news service by checking out this book!

Via Amazon

By Kerry Stevenson

Kerry Stevenson, aka "General Fabb" has written over 8,000 stories on 3D printing at Fabbaloo since he launched the venture in 2007, with an intention to promote and grow the incredible technology of 3D printing across the world. So far, it seems to be working!

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